As we draw to the end of another year, those of you retailing online will be thinking about the path forward for 2016 and the best Return on Investment (ROI) for you.
If you’ve not done so already, listing your products on marketing platforms can be a good way to test your market both in Singapore and International markets. Examples of marketing platforms include companies like eBay and Amazon (global) as well as Lazada and Zalora (SE Asia orientated).
Market-places offer a communal retail space for sellers to list their products online without the need to worry about overall operations – which remain in the control of the marketplace. In countries like the US and UK, market-places are one of the most popular shopping destinations with 44% of the Americans turning first to Amazon for their goods.