The importance of API’s in scaling e-commerce

Whether it is marketplaces like eBay, Amazon, Rakuten and Lazada or ecommerce platforms like Shopify, Magento, WooCommerce and BigCommerce; all offer an API to integrate into their services.

But why are APIs so important?

An API is a way for two systems to communicate with each other to access each others services and data. A merchant using an inventory management system would typically connect that system to the webstore. Once connected, orders generated by customers purchasing a product, will immediately appear in the inventory system. The communication between these systems is done via an API.

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